Product Marketing Lead
Company: VirtualVocations
Location: Vista
Posted on: May 13, 2025
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Job Description:
A company is looking for a Product Marketing Lead to drive
customer acquisition and retention through effective marketing
strategies.
Key Responsibilities
Conduct market-informed strategies to communicate the company's
value proposition
Lead competitive analysis to identify market opportunities and
track industry trends
Create messaging frameworks and coordinate go-to-market strategies
for new product launches
Required Qualifications
Bachelor's degree or higher
Minimum 5+ years of experience in product marketing, preferably in
fintech, insurtech, or B2B SaaS
Demonstrated success in executing product marketing strategies that
drive business outcomes
Extensive experience with market research and customer insights
methodologies
Proven ability to establish and scale product marketing
functions
Keywords: VirtualVocations, Paramount , Product Marketing Lead, Advertising , Vista, California
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